Information about managing Internet Presence
"The Internet is the most important invention in the last 500 years, exceeded in all of human kind only by the wheel and the printing press." London Economist.
"This morning, Seth used his much respected blog to reveal the news about Brands In Public. Wow. I’d personally like to welcome Seth Godin to the world of brandjacking and hostage taking. I didn’t know you had it in you."
An outspoken blog post on Seth Godin and Brands in Public.
"With so much happening online, it's important to keep a track of what people are saying about you and the topics you care about. Is your name or something associated with your name being mentioned in a complementary or critical manner? Even the corporate world has begun taking online reputation of candidates seriously."
"There have been undercurrents in the search industry for years that place Google in the wrong with their hypocritical “do no evil” claims. For many folks (including myself) their goal of “organizing the world’s information” is bullshit."
Google is being unresponsive to Online Reputation Issues. This article expresses frustration in strong terms.
"Privax is a web anonymity network, aimed at providing people the freedom to surf anonymously online. Privax offers free web proxy services (The Privax Network), which allow anyone in the world to surf anonymously and surf under our IP address. You can find more about us here."
"Combatting complaints sites in Google results has become an ongoing issue for many companies, as consumer complaints from years ago can appear on the front page of Google results when a brand name is searched upon."
"Online Reputation Management or ORM is, in simple terms - The process of monitoring a brand online, knowing how to deal with any negativity and understanding how you can pro-actively protect your brand via conversation channels."
"I admit it -- I've been tracking search engine rankings for my name for years. But online reputation management isn't all about ego or checking out a Friday night date anymore. Your career and future job opportunities are at stake."
"One approach is to aggregate information about our and our friends' activities across all the networks we participate in at one location. Such locations are commonly called 'lifestreaming applications.' Two of these applications, FriendFeed and SocialThing!, have taken a particularly high profile in the past few days."
These products in fact try and manage our Internet Presence.
"Attenalert is a keyword monitoring tool that allows you to find references to specific words and phrases through various sources online. Provided as a monthly subscription based web service, Attenalert constantly tracks online sources and alerts you to new discoveries."
Doing alerts is essential to managing your Internet Presence. Attenalert is now providing a free trial.
"Online reputation monitoring doesn't have to be a complex, time-consuming task. With Trackur's sophisticated online reputation monitoring technology, you can easily deploy your own reputation tracking within minutes. You tell us the names, products, and brands that are vital to you and we'll scour millions of blogs, news sites, images, and videos for you. If your reputation is being discussed, Trackur will alert you."
Interesting start, the issue is what to do about it.
"For this blog entry, we are looking at the widely discussed Ripoff Report and steps you can take to Deal with a Ripoff Report Listing, welcome to the first ever post in our VIP column, hope you enjoy!"
Many feel they need to get their business/organization 'on the internet'. Often they aren't sure exactly what this means, but think they should be doing it.
Being 'on the internet' is a bit vague and could mean many different things. We use the term 'Internet Presence' to describe all or any of the possibilities, but more specifically, being 'present' and visible on the internet so that other people can find you."
"Reputation Management is a serious online service that needs timely attention, although not enough people do it justice and simply monitor feeds online for mentions of said brand / product / service. There’s many forms of ‘negative reputation’ online and this blog post is going to cover a few that crop up from time to time and some you may not be aware of."
"So, let's talk privacy, and then let's talk about how you haven't got any. That's right, if you are surfing the Internet, and you aren't doing it through some third party proxy server, the sites you surf to can potentially learn everything about you-your habits, your likes and dislikes, your buying preferences and more."
"Google's ubiquity as a research tool has given rise to a new industry: online identity management. The proliferation of blogs and Web sites can allow angry clients, jealous lovers or ruthless competitors to define a person's identity. Whether true or not, their words can have far-reaching effects."
This is an excellent article about what it means to define your Internet Presence.
"I believe that 2007 is the year when companies will start to understand that they need a read/write Intranet. Here is a list of some of the start-ups and large companies that produce systems that could be used to build a read/write Intranet."
An terrific list of companies to start with read/write, content management, or wikis.